One magazine, five grid systems
The part worth looking at is structural. Rather than settling on one layout system and repeating it, each spread uses a different grid — manuscript, column, modular, hierarchical — chosen to fit what that article needed. Turn the pages above and toggle the overlay to see them.
The cover argues before you read it
The cover works on Gestalt closure: the soldier’s face is split down the centre and carnations grow out of the gap, so the reader completes the face mentally. The carnations are the Portuguese symbol of freedom, placed on a soldier who refused to carry a weapon — the visual argument is made before a word is read.
The ad spread inverts the same idea. Two heart-shaped nuggets and a fan of burgers resolve, through proximity, into a smiling face — the slogan rendered as the image rather than written under it.
Editorial design exercise. Article text and photography are third-party placeholder content used in an academic context and fully credited in the source report. Not for commercial use.