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Brand Identity
SeaT
A visual identity for a company that turns ocean plastic into office chairs.
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What the company is, what it does, and what it claims to be, plus the moodboard that set the palette.
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From ten candidate names to the finished logotype: sketches, typographic study, colour study.
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The rules that keep the mark consistent: colour system, signatures, clear space, minimum size, misuse.
Tags
- Brand Identity
- Logo Design
- Typography
- Colour
Tools
- Adobe Illustrator
- Google Fonts (Roboto)